Reducing Risk and Increasing the ATs Impact: Assigning Value to Prevention
Abstract:
The industrial athletic trainer utilizes injury trends, data and technology to strategically improve processes and systems to reduce injury risk for laborers across industries. With a creative and systematic approach, ATs can intervene in a way that positively affects employee health, production and company profits. These early intervention strategies are the backbone of the industrial setting and can be adopted by all AT settings to identify root causes to control behaviors and reduce injury risk. Just as important as the risk reduction strategies themselves, clinicians must be able to assign monetary value to these prevention strategies to increase professional opportunities.
Learning Objectives:
- Demonstrate the different ways that they AT can implement prevention strategies that encompasses the whole Prevention Domain, Risk Reduction, Wellness and Health Literacy, to improve patient outcomes.
- Show the impact that the industrial athletic trainer has in changing the environment of the workplace or sport of the patient, and how that corporate approach can translate to other areas of athletic training.
- Organize risk reduction strategies to justify cost of programs and personnel. Demonstrate ways to show return on investment by looking at prevention strategies, instead of relying on only injury evaluation and treatment data.
Level:
Advanced
Domain(s):
Domain 1: Risk Reduction Wellness and Health Literacy
Domain 3: Critical Incident Management
Domain 4: Therapeutic Intervention
Domain 5: Health Care Administration and Professional Responsibility
Orthopedic Domain(s):
Domain 2: Procedural Knowledge
Domain 3: Professional Practice
CEUs:
1.0 Category A
Keywords:
ROI vs VOI; Root Cause; Strategy
In order to earn your CEUs, you must watch the session video in its entirety and complete the assessment.
Course Expiration:
All sessions of the NATA 76th Symposia On-Demand must be completed by October 31, 2025 at 11:59 p.m. CDT.
For full details, refer to the expiration policy on our FAQ page.
Tiffany McGuffin, MS, LAT, ATC
Tiffany currently works in the industrial setting as the Lead Athletic Trainer for Pivot Onsite Innovations in the Dallas-Fort Worth area. She has been in the industrial setting for five years, with previous experience in physician practice, concussion management and research, the secondary and the collegiate settings. She currently serves as the District 6 Secretary, and is a proud COPA Alumni.
Bryan Lockhart, ATC
Bryan Lockhart, ATC currently serves as a Sr. Program Manager for Pivot Onsite Innovations overseeing a large team of successful Industrial Athletic Trainers who are directly impacting the working class in a positive and healthy way. He started his journey in the industrial setting working on-site with a Fortune 500 company implementing creative injury prevention programs, ergonomic solutions, and wellness initiatives that brought additional value to the Athletic Training Model in this non-traditional setting. He has a passion for challenging status quo in order to improve the value and credibility of Athletic Trainers and maintains an innovative mindset to enhance growth opportunities in our profession.
Prior to stepping in the industrial setting over 7 years ago, Bryan has experience working for IMG Academy Football, University of Tennessee Football, and was a graduate assistant at Ole Miss for Basketball and Golf. He received his B.S. in Athletic Training at Florida Gulf Coast University and his M.S. in Exercise Physiology at Ole Miss. He enjoys traveling with his wife, laughing at family gatherings, eating great food, watching football and basketball, and his best friend is his golden retriever, Knox.