The Business of Athletic Training: Managing and Leading Your Team

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Abstract:
The Business of Athletic Training Workshops are designed to incorporate basic business concepts into the tool kit of all athletic trainers. The Business of Athletic Training Webinar series are designed to incorporate basic business concepts into the tool kit of all athletic trainers. It is the recommendation of the facilitators to complete the entire series as they build upon each other, however, they are flexible enough in format that you can choose which ones you want to complete. These tools, though unique to some athletic trainers, are as necessary as learning how to tape. As such, all athletic trainers should have these tools. Focusing on such business concepts as marketing, growing a business, leadership, networking, and how to create and build your business strategy, the workshop will assist the athletic trainer of any setting to incorporate these concepts into their place of employment.

Objectives:

  • At the conclusion of this presentation, the learner will be able to describe components of a business plan., 
  • At the conclusion of this presentation, the learner will be able to describe how business concepts are important for Athletic Trainers., 
  • At the conclusion of this presentation, the learner will be able to explain essential components when considering opening a business.

Level:
Essential

Domains:
Domain 5: Health Care Administration and Professional Responsibility

CEUs:
1.0 Category A

Keywords: business, concepts, marketing, growing a business, leadership, networking, business strategy, business plan,

On-Demand (Enhanced Access) Course Expiration:
Courses registered for after February 5, 2025, must be completed by December 31, 2025, at 11:59 p.m. CST.
For full details, refer to the expiration policy on our FAQ page.

Please note: This course will be retired from our catalog after December 31, 2025, and its content will no longer be accessible. Be sure to download any necessary handouts before this date. Your statement of credit will remain available on the Transcript page, accessible via the left sidebar menu.

Lisa Kluchurosky, MEd, ATC

Lisa received her undergraduate degree in education from the University of Cincinnati and her Master’s degree from Ashland University. She has served on numerous committees for the Ohio Athletic Trainers’ Association including secondary schools, CIC, Professional Education committee, Finance, Sponsorship, and Reimbursement Task Force and also as the External Vice President. She previously served as the Ohio Representative to the Great Lakes Athletic Trainers Association and on the council on Employment for the NATA. She is currently the Chair of the NATA Clinical and Emerging Practices in Athletic Training Committee as well as the NATA Liaison to the AAP Council on Sports Medicine and Fitness. Lisa received the OATA Athletic Trainer of the Year award in 2004 and received the GLATA Dedicated Service award in 2011.Lisa was a high school athletic trainer for 13 years and is now the Program Manager for Sports Medicine at Nationwide Children’s Hospital. She started the program at Nationwide Children’s Hospital 10 years ago with one physician and has grown to having six Primary Care Sports Medicine physicians and 30 other employees including 21 athletic trainers.

Components visible upon registration.